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Three Week Theory
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Hi, I'm Empowering startups to Go-To-Market Balaji Buy Now Watch Video Learn that MBA doesn't teach you! MARKETING Buy on Amazon My 12+ Years of Professional Experience Bio Connect Now 40+ Product Launches 15+ Startups Unique Marketing Concepts Learn Effectively

Welcome to Ballspark Academy!

Understand what all it takes for a startup to Go To Market. Our flagship concept Three Week Theory is aimed at giving you the world of confidence in launching your business quicktime.

Collaborative Learning Environment

A Complete Media Training Kit

Understanding Global Markets

Off-the-book Digital Strategies

Templates & Samples for Quick Start

Learning Beyond Certifications

Meet my team

We have a proven track record

in marketing and upscaling for startups!

With over a decade of experience in the startup ecosystem, we have seen the global technology ecosystem evolve. Having observed all the ever changing trends, our team of trainers are equipped to help you stay current!

2016

Marketer of the year India

2019

Chennai Insider’s Top 10 influencers

2021

Emerging startups for the decade

Learn from the industry experts
sharing our collective experience from 10+ sectors

Our Course Workflow

Transcending the processes and workflows!

1

Understand the big picture

Ascertain why you are doing what you are doing

2

Know your audience

Relate to your potential customers by pitching FOR them.

3

Identify the blue ocean

Stay irrelevant to your competitors with a unique offering

4

Fire all cylinders

Leave no-stone-unturned. Devote to a 21-day plan as the foundation to growth!

Three Week Theory

Nail your product launch in 21 days!

We all get great ideas to startup at one point. Few try to execute, and succeed at it as well. However, with many, there is some gap with the execution; and that’s predominantly during the launch.

One-of-a-kind Concept

Precise Planning & Execution

Proven Textbook Methodologies

Tested Samples & Templates


Scale up quick!

Three Week Theory is a 21-day taskmaster for startup founders & entrepreneurs to ensure they leave no stone unturned as you plan to GoToMarket.

JOIN NOW

We Teach Mindsets, and not modules!

Learning how to use tools and techniques is easy but knowing why we use them is a challenge. While it is increasingly challenging to impart curiosity, we choose to do knowledge transfers rather than just ‘teaching’ techniques in the industry. 

At Ballspark Academy, we preach & embrace being unique. In addition to learn-at-ease courseware , you can schedule one-on-one sessions with us to discuss and clarify your queries. This is not at all restricted!

Research Methodologies

Leadership Traits

Meaningful Reports

Pitch Presentations

Blue Ocean Approach

Testimonials & Endorsements

Devarajan ChinnusamyCMD, URC Group
Sathya NarayananInfluencer
Sriram SrivatsanMarketer
Balaji carries us like a friendly coach with simple steps to adopt & practice. His depth of knowledge as a marketer is a great value add for our organization. Looking forward to work with him.
One thing that’s great about Balaji is his depth of knowledge across various industries. If he can start an online academy, I am sure he will have to upgrade the servers soon!
Wonderful insights and a must read for small businesses that are scaling up! The theoretical marketing knowledge is of little help in workplace. Balaji explains how to synchronize the learning with an implementable action plan that’s relevant today.
Balaji carries us like a friendly coach with simple steps to adopt & practice. His depth of knowledge as a marketer is a great value add for us.
His upcoming book Three Week Theory is a solid foundation for startups that are getting ready to Go To Market. It is a foundation for developing fail-safe marketing strategies and it also ensures your budgets are minimal with max returns.
Wonderful insights and a must read for small businesses that are scaling up! The theoretical marketing knowledge is of little help in workplace. Balaji explains how to synchronize the learning with an implementable action plan that’s relevant today.

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Make full use of the Three Week Theory even before launch.
Get the 21-day framework now!

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